Rico Lins: Marginal Heroes, 13 Mar 2016 — 15 May 2016
Exhibitions

Rico Lins: Marginal Heroes

From March 12 to May 15, Museu da Casa Brasileira presents the exhibition Marginais Heróis (“Marginal Heroes”) by graphic artist and designer Rico Lins. With the motto “Be Marginal Be Hero”, as tribute to the work “Bandeira-Poema” (“Flag-Poem”) by the artist Hélio Oiticica, the exhibition proposes to investigate visual languages, the use of hybrid technologies and actions of preserving Brazilian graphic art heritage.

For the first time in São Paulo, the show takes place in line with the Poster Contest, the first stage of the 30th MCB Design Prize, which reinforces these continuing efforts of the Museum to emphasize the importance of the poster as an extremely important medium in advertising campaigns.

“Quick, cheap and disposable, typographic posters resist heroically in their marginality. Outside the production system, the printing industry, urban legislation, design, art, marketing, stubborn challenge and effectively to technology, culture and aesthetics” says Rico Lins.

Displaced in the urban environment and lacking in its first function as immediate or commercial information provider, the series of works that make up the show at the same time obeys and subverts some procedures coming engraving, painting, design, mono type. Produced in series, each one is, however, a single piece that despite the architectural design engineering have resulted in randomized, empirical, unpredictable works. Marginal Heroes brings together 40 posters of personalities, such as Zé do Caixão, Chacrinha, James Dean, Maria Bonita, Nelson Rodrigues, Chico Science and others.

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