Every year since 1999 the Baloise Group has awarded two young artists its Baloise Art Prize. It is Baloise’s way of supporting the development of young, rising talents.
The Baloise Art Prize has become a prestigious accolade. The awards are presented to the winning artists and galleries at the high-profile Art Basel international fair. In addition to this publicity, the artists are also given the opportunity to have their works displayed in a distinguished art museum. Baloise invites it top customers to these endowment events and uses them to strengthen links with the local cultural media.
Many of the previous prize winners are now leading lights in the international art scene and act as cultural ambassadors for their country at the Venice Biennale.