Fondazione Prada Goes Digital

Words by Carla Ingrasciotta
March 17, 2020

Fondazione Prada website and social media channels (InstagramFacebook, TwitterVimeoYoutube) become a laboratory of ideas, open to the public and aimed at developing new languages to stay united.

Initiatives include: “Glossary”, a digital project which explore key concepts of Fondazione Prada’s archive, investigating the foundation’s interests in the fields of  art, cinema, dance, music, architecture and philosophy.

Inner Views” replaces the physical visit of the three recently opened exhibitions, “The Porcelain Room“, “Storytelling” and “K“, with a virtual experience of learning and knowledge. Interviews, images, unpublished videos and focus on the exhibited works bring the public closer to the contents of the three projects from an internal, intimate and engaging perspective.

With “Outer Views” the foundation opens its view to the outside, documenting the foundation’s loans to international institutions and museums, on the occasion of collective and personal exhibitions, such as the recent retrospectives of Donald Judd, Richard Artschwager and Bruce Nauman.

The “Perfect Failures” review, conceived by the Prada Foundation and MUBI, will be available from April 5 onwards the online streaming platform for artist’ films. The project will be accompanied by the release of unpublished materials.

Open Academy” is a video project with which the Children’s Academy traces the workshops conceived by “masters” (architects, pedagogues, artists, scientists, directors and musicians) over the past 5 years.  An opportunity to rediscover the experimental and original nature of the Children’s Academy – conceived in 2015 by Giannetta Ottilia Latis, now curated by pediatrician Gabriele Ferraris.

Readings” is a new editorial initiative which involves the creation of podcasts downloadable from a platform connected to the foundation’s website. The Italian public will be able to listen for free to the reading of texts extracted from the books published by the foundation from 2012 to today.

Find out Fondazione Prada’s initiatives

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